If you have not begun setting up tracking yet, all of your podcast impression buys (”DAI”), SAI, and streaming audio will need tracking set up, and perhaps half or fewer of your episodic buys (”baked-in”).
First, head to the Campaigns tab, then filter in the date selector for future campaigns only.
Then, click Tracking Not Set Up
in the Delivery Card to see all upcoming buys that still need tracking set up:
If a campaign is episodic (”baked-in” typically) and the Podscribe RSS Prefix is on the podcast, a ✅ will be displayed in the
Impressions
col.
Many podcasts already have attached the Podscribe RSS Prefix, so many of your buys may already be all set for tracking with no action needed on your part. No DAI campaigns will be set up automatically, unless you email publishers the DAI pixels.
From there, you can send them manually to publishers or you can use our auto-emailer tool instead. Here’s the guide for this next step!